Artificial intelligence (AI) can play an important role in helping hoteliers to improve their digital marketing strategies in a number of ways. Here are some examples: Personalization: AI can analyze customer data, such as search history, preferences, and behavior patterns, to provide personalized recommendations and offers. By tailoring marketing messages to individual customers, hotels can […]
Advertise on Google requires to pick keywords having the highest monthly search volume. By selecting the right keywords with a low cost-per-click ( CPC), an hotel located in Dakar can attract a high and qualified traffic towards its website and convert it. The most important step is to select your target audience and define who
5 Keywords to use on Google for an Hotel based in Dakar Read More »
Hotel MarketingAn hotel can leverage the name of its location online by implementing the following strategies: Optimize its website for local search: A hotel can optimize its website for local search by using location-based keywords in its content, meta descriptions, and title tags. This will help the website appear in the top results of search engines
How can an hotel leverage on the name of its location online ? Read More »
Hotel MarketingHotel website design is a critical component of a hotel’s digital marketing strategy. A well-designed website can help to attract and retain customers, improve brand perception, and increase revenue. Here are some important design elements to consider when creating a hotel website: Visual appeal: The design of a hotel website should be visually appealing and
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Hotel Marketing